Materializing means transforming an idea, concept or plan into something concrete, physical or tangible. It’s making real something that previously existed only as an idea or intention. Materialization involves the process of transforming something that exists only in the mind into something that can be seen, touched or felt in some way.
MATERIALIZE YOUR BRAND is the project we have in partnership with universities to promote the business idea or start-up project of a brand for small designers or young entrepreneurs.
In our Atelier we have an archive of ancestral knitwear at an affordable price so that young students and entrepreneurs can overcome the initial challenge of the cost of raw materials to start their projects.
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DESIGNED BY PALCO
